MICHELLE K HOFFMAN
Stellar Storytelling, Experienced Marketer
WINS
CASE STUDIES
SOCIAL MEDIA INFLUENCERS
Influencers are key to a successful marketing strategy.
Copart Auto Auctions - for every 1 video by a paid influencer, 9 more "free" enthusiast videos were posted.
Gozova Moving - 60+ micro - influencers secured in 2022.
RECOGNITION AND ORGANIZATIONS
Member of the NTPA Boards since 2015
NTPA Governing Board Member
NTPA Youth Film Studios, Chair
President's Award Recipient 2023
Willowbend Center for the Arts Committee
COVID -19 Response Team
AUTO REMARKETING
Selected as a 2019-2020 Women in Auto Remarketing recipient. These women are recognized by the Auto Remarketing Magazine as the most influential women in auto remarketing space.
FILM SCREENER
Narrative Short and Documentary Short Film Screener for Atlanta Film Festival and Austin Film Festival
“Michelle is a highly motivated marketer with great depth in building and retaining top talent. She is an authentic leader and understands the challenges CMOs face. During roundtables of 30 or more CMOs discussing their challenges and solutions, Michelle was right in there with CMOs with 10-15 year more experience giving great advice and proven solutions...Michelle 'gets it' and can go from overall global strategy to 'hands-on, in-the-trenches' with her team - THAT is leading by example.”